Business in Practice: Defined
Business in Practice (BiP) is an educational system designed to tap the wisdom of industry professionals in a structured environment that embodies the best of experiential learning. Each experience has the student learn by doing under the guidance of a working professional who brings their culture, values, and competencies into the classroom. Students work with current tools and techniques that are actually used while getting feedback from professionals in the field.
Our Vision
More than just a collection of courses, the program serves as a central hub that spans a vast network intended to enhance the traditional business school experience. It is designed to foster meaningful relationships between the business and university communities that contributes to the professional success of our students. Whether it is learning a useful skill, forming a better understanding of how things actually work, or making a connection that leads to that first job.

Our Methodology

Our essential methodology is to unlock an industry professional’s tacit knowledge and reconstruct it as a 7- or 14-week experience for students. We employ active learning and projects to create an environment where students can take risks, learn from failure, ask candid questions, and build a rich portfolio of experiences and skills. The courses enable our students to see firsthand how business principles can be applied to achieve real world outcomes in courses designed to give them a head start with those tools, techniques and skills that are desired most by today’s employers. In doing so, we’re able to go beyond case studies, guest speakers and internships, where students can access a higher level of experiential learning.
The Operational Challenges of a Practice-based Curriculum
The standard method for approaching the curriculum is to first identify those ideas that need to be taught. These concepts are then bundled into a course. The course is packaged within a degree program. Within this process, staffing decisions are based on the best...
Project-Based vs. Practice-Based Learning
Project-based learning is often organized around student teams that work collaboratively on a problem for a real business enterprise. Under the supervision of a faculty member, a student team has the opportunity to apply what they have learned in a meaningful context....
The Case Method vs. Practice-based Learning
Is clinical experience enjoyed by medical students essentially equivalent to the case-based learning prevalent in many business schools? The portion of a medical education that places a student’s knowledge into practice by working in a real teaching hospital is...